When you look at people, there are typically four different types and we can call them STAR. The challenge with most of us is, most of us only view the world through our lens, because we do have a personality type. Let us go through the four different personality types.
Different Personality Types
S stands for Structure. Now structured people are extremely organized,
they are about systems, they like to work with people who have won before, so
they are not coming from a place they are saying and they don't have
credibility. You can work with an S, let just say you sit with an S in a car,
you are driving and they are at the passenger side and this is what they
typically do. They will typically look at your car and see stains of water
bottle there, see your window is not clean your car is not clean. In their mind,
they don't think you are sufficient, efficient enough, because you are not at
their level of being organized. S is typically people who look at everybody and
say, they can't be as good as me and nobody can do it as good as me.
T stands for Technical. A technical person is one who is
very analytical, they want to know everything about the product you might be
selling. They look at you to see if you understand the concepts, are you very competent
on what you are talking about, if you are not you will lose them. These are the
A are the people who are action oriented, these are the guys
who are typically loud life at the party, you put them somewhere, they will
network with everybody, they will talk to people, very competitive, they love
sports, their energy typically is out there and sometimes & people rub people a wrong way, that is A.
R stands for relationship. They love listening they love
hugging, they love kisses, they love gifts, they love being nice to them, they
are great with relationships. Typically an R is very good in building relationship
with somebody in your company that they are dealing with.
But understanding these four personalities is challenging,
like if you are an S, you need to know who you annoy and you need know how to
communicate with those people. If you are an R, you need to know your
weaknesses and your strengths because the reality is if you look at all four,
S thinks nobody can be as good as them, unless there is another S.
So, when running a business, let's just say you are one of
them and you are not strong on the R side, you can't necessarily go and become very
good as an R. You can simply go and hire somebody who is an R. If you are not
technical, you can hire a technical person. If you are not very action
oriented, you can just go hire somebody who is very competitive on the sale
side to do very well. Regardless, a very strong company or a very strong team
is typically somebody who has all of these personalities together, which will
take the company or business to the next level.